Saturday 9 July 2016

Battle of the Cloudwater DIPA

Manchester based Cloudwater's much-hyped DIPAs (Double IPA) have become a bit of a thing over the past six months or so.  I don't know if they deliberately under-produce or have their marketing machine cranked up to 11 but fair play, they sell out in minutes.

I didn't get to try the original DIPA but to date their best for me has been the superb v2, consumed 9 days after bottling and as fruity as a RuPaul/Boy George duet while manfighting with mangoes and passion fruit. Um Bongo on speed, bliss.

v3 was something similar, a beery grapefruit and orange pith combo but just... not... quite v2.

But that was then and this is now.  Time for v4 and v5.



v4 first.  Label says dry hopped during fermentation.  Slightly fruity aroma, slight fizz, doesn't seem 9% abv, thinner than other DIPAs, not as fruity as hoped and certainly not the fruit bomb of v2. Hmmm, lets see what v5 brings.


Much cloudier.  Label says dry hopped after fermentation.  Again a little touch of fizz and well hidden alcohol, though this has more of the gummy mouthfeel of a DIPA.  Still not as fruity as v2.

In my opinion v5 edges v4 but where they really comes to life is with a blending of the two.  I'll be honest and say I was reluctant to do this at first.  Why should the customer blend the two, isn't that Cloudwater's role, to decide how the beer is made?


Three blends were created, 75% v4, 50/50 and 75% v5.  In my opinion a half n half mix was the perfect combo: dank passion fruit, mango fizz, sublime, everything that I recall about v2.
The 75% v5 came in a close 2nd (not as fruity) with the 75% v4 a distant 3rd. (too thin)
It seems strange that both versions were below CW's high bar but a mix of the two created some sort of Utopia.

So is the v4 and v5 a genuine test of which is better or a clever Cloudwater marketing ploy to make you buy 2 beers?  You decide.

Or maybe just opt for their other DIPA Three's Company, which is a belter. Confused yet?

5 comments:

  1. Does the beer justify the hype? Great marketing and great beer makes for a potent combo.

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    Replies
    1. Not really. v2 was really good but subsequent efforts have yet to match it.

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  2. I initially preferred v4 but as they went along v5 become the moreish one. Then I felt the blend combined the strengths of both beers perfectly. Then I blind tested all three and couldn't tell the difference. So in conclusion, I know 'eff all except that they were all rather nice. But actually none were as nice as the first Cloudwater seasonal IPA I ever had so I rather save on £ and abv and have one of those instead :)

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  3. Not just a marketing ploy, but also a means of getting people to buy your experimental brews before you've decided if the recipe actually works. QA with pay.

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